葉美茵 Gwen Yip
葉美茵 Gwen Yip
[ Visual/Graphic Designer ]
An economics and finance graduate from the University of Hong Kong, Yip took a surprising change of paths, pursuing a career in advertising by joining advertising firm Grey Worldwide as an assistant art director. Armed with a charming talent, she has contributed creative ideas to some of the leading advertising agencies. Employing resourceful intuition, she has proficiently helped clients, such as Nike, Yakult, Coca-Cola and Kowloon Motor Bus, get their brand messages across. Having a penchant for handcrafted artworks and projects deemed to be humanistic in their approach and style, Yip published two illustrated books chronicling her travels through Europe and The Trans-Siberian Railway. In 2008, she was awarded Hong Kong Young Design Talent Award.